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LPG Endermologie | Cellu M6 LPG

TROUVEZ DE NOUVEAUX CLIENTS LPG EN BOOSTANT LA VISIBILITÉ DE VOTRE INSTITUT DE BEAUTÉ SUR GOOGLE GRÂCE AU RÉFÉRENCEMENT NATUREL.

CELLU M6 BORDEAUX

Plus de 100 praticiens LPG Endermologie sont enregistrés sur le site officiel de LPG ce qui donne une idée de la compétition locale pour cette activité.

8 centres de beauté et 1 centre de chirurgie plastique sont sur la première page de Google.fr avec la recherche “LPG endermologie Bordeaux“. Des résultats similaires sont visibles avec une recherche “cellu M6 Bordeaux“

LPG ENDERMOLOGIE ET REFERENCEMENT NATUREL

Être présent en page 1 de Google avec votre site internet pour des recherches liées au LPG endermologie (par exemple “séance lpg bordeaux” ou encore “cellu M6 bordeaux”) vous permettra de trouver régulièrement de nouveaux clients. Par contre, ceci n’ arrive pas tout seul et un travail de référencement naturel sur plusieurs mois est nécessaire pour obtenir des résultats durables dans le temps.

LPG ENDERMOLOGIE ET REFERENCEMENT PAYANT

Le référencement payant peut être intéressant pour des campagnes ponctuelles mais leur effet reste limité dans le temps. Le problème majeur est que n’importe qui peut payer des pubs Google et que le prix du clic augmente avec le nombre d’annonceurs. Même pour une recherche locale comme “cellu M6 Bordeaux” la société LPG systems paye Google Ads avec ses deux sites https://www.endermologie.com/ et lpgsystems.com et par conséquent contribuer à augmenter le prix du clic.

CONTRAIREMENT AU RÉFÉRENCEMENT PAYANT, LE RÉFÉRENCEMENT NATUREL RESTE LA MEILLEURE MÉTHODE POUR AUGMENTER LA VISIBILITÉ DE VOTRE INSTITUT ET AUGMENTER VOTRE CHIFFRE D’AFFAIRE.

LPG ENDERMOLOGIE | QU’EST CE QUE C’EST?

Le LPG Endermologie est une technologie révolutionnaire développé en 1986 par un ingénieur français, Louis Paul Guitay . Blessé suite a un accident de voiture, ce dernier ayant subi des séances douloureuses de massages palper-rouler Pendant cette période difficile, il a eu l’idée d’automatiser le massage palper-rouler et de le rendre moins douloureux, c’était la naissance d’une nouvelle technologie a qui il donnera ses initiales: LPG encore connu sous le nom LPG endermologie.

Depuis 30 ans, Le LPG s’est imposé comme un traitement efficace, non invasif, pour traiter les cicatrices et les brûlures, lisser les rides, améliorer le teint de la peau ou encore réduire la cellulite.

LPG ENDERMOLOGIE | HISTORIQUE

1985 : Premier brevet déposé par Louis-Paul Guitay (LPG)
1986 : Commercialisation de la première machine LPG en France
1998 : Le FDA (Food and Drug Administration) valide le LPG. Commercialisation de la première machine LPG aux États-Unis.
2013 : Invention de la tête Ergolift, utilisée pour le LPG Endermologie visage
2014 : Sortie de la Wellbox, kit de soins LPG à domicile. Sortie de la plateforme de formation et de rééducation Huber 360
2016 : LPG systems dépose à l’INPI plusieurs modèles de nouvelles têtes et une nouvelle machine LPG.
2017: Mise sur le marché de la nouvelle machine LPG cellu M6 Alliance.

LPG ENDERMOLOGIE | COMMENT CA MARCHE?

L’élément clef d’un appareil LPG est sa tête de traitement équipée de rouleaux indépendants et motorisés qui agissent simultanément sur les cellules (les fibroblastes) et le tissu conjonctif pour stimuler la production de collagène et d’élastine. Cette stimulation cellulaire permet également de déstocker les graisses (lipolyse) et contribue a l’augmentation de la circulation veineuse et lymphatique.

Si vous optez pour la publicité Google (Google Ads), vos concurrents peuvent également acheter les mêmes mots-clés et se positionner au-dessus de vous.

LPG VISAGE | ENDERMOLIFT

Le LPG visage ou Endermolift est un traitement non chirurgical 100% naturel commercialisé en 2013. Il est souvent décrit comme un massage facial profond ou comme un lifting non chirurgical.

L’endermologie visage a prouvé son efficacité pour réduire les rides du visage, du cou et du décolleté. Il éclaircit également le teint de la peau et atténue le double menton (soin amincissant du visage).
Pour celles qui ne sont pas prêtes à subir une intervention chirurgicale comme une blépharoplastie, le LPG visage peut également être utilisé en lifting non chirurgical des yeux : de bons résultats ont été obtenus pour réduire les rides du contour des yeux, les yeux gonflés et également gommer les cernes.

Ergolift, la tête de massage utilisée dans les soins du visage LPG, est un appareil à clapets qui produit des micro-battements. Cette activation mécanique va avoir un effet régénérant sur la peau grâce à un drainage de la micro-circulation lymphatique et sanguine. Lors d’un soin LPG visage, deux types de clapets sont utilisés en fonction de la zone du visage à traiter.

Un traitement Endermolift dure en général 30 min mais des sessions plus courtes de 20 minutes existent en mode détox ou pour clarifier le teint de la peau.

Le LPG visage est efficace pour les traitements anti-âge ci-dessous:

Repulpage des lèvres.
Comblement des rides du lion.
Comblement des rides de la patte d’oie.
Réduction des poches sous les yeux.

LPG ENDERMOLOGIE | QUESTIONS ET REPONSES

Combien coûte une séance d'Endermolift ?

En 2022, le prix d’une séance Endermolift Cellu M6 en France est facturée à environ 60 Euros pour une durée moyenne de 30 minutes.

Le LPG visage Endermolift est t-il douloureux?

Pas du tout. Une séance d’Endermolift cellu M6 est plutôt une expérience relaxante malgré le bruit de succion provenant de la tête de traitement.

Est-ce que le LPG visage est efficace?

Les effets du LPG visage sont visibles dès la première séance avec une sensation de bien-être et une amélioration du teint de la peau. Avec plus de séances d’Endermolift vous constaterez un effet tenseur sur certaines parties du visages et un comblement de certaines ridules. L’ovale du visage peut également être redessiné.

Qui peut pratiquer le Cellu M6 ?

Le Cellu M6 est pratiqué par les kinésithérapeutes, ostéopathes, des chirurgiens esthétiques mais aussi par de nombreux non professionnels de santé comme les esthéticiennes dans les salons et instituts de beauté.

Est-ce que le LPG fait maigrir ?

Non, le LPG ne fait pas maigrir mais comme il permet un drainage lymphatique et un déstockage des graisses il n’est pas rare de perdre plusieurs centimètres de taille après plusieurs séances de LPG.

LPG ENDERMOLOGIE | CONTACTEZ NOUS

Siem Reap Yoga | Yoga Retreat Siem Reap 2022

Last updated on August 2022

hariharalaya meditation and yoga retreat center in siem reap

SIEM REAP YOGA | A TIMELINE

In 2010, there was only one place offering yoga classes in Siem Reap.

For years, Siem Reap was unnoticed as a yoga destination until 2015, when the first international Day of Yoga brought Siem Reap to the attention of the international yoga community. Due to its proximity to the temples of Angkor and the famous Angkor Wat temple, it is not surprising that Siem Reap aspired to become a yoga destination in South East Asia like Bali or Chiang Mai.

More Siem Reap yoga centers opened after this event and few focused on the more lucrative activities of yoga teacher training with some giving free drop-in yoga classes.

From 2015 to 2020, the number of yoga studios and yoga centers in Siem Reap increased steadily to up to 10 locations. The yogi community grew as more yoga freelance teachers were attracted to Siem Reap as a base to teach yoga at one or more locations.

As a way of differentiating their business and attracting wellness-conscious customers, hotels started offering yoga classes and retreats. There were even luxury hotels that offered private yoga classes.

In March 2020, when Cambodia closes its borders few yoga places managed to keep going relying on tourists stuck in Cambodia and foreigners living there. Unfortunately it is also the year when many yoga centers in Siem Reap closed down.

2021 was a very quiet year for yoga in Siem Reap although few yoga teachers proposed online yoga by zoom, the so called “pandemic yoga”. Some gyms offered yoga classes as well as restaurants in a bid to attract customers.

SIEM REAP YOGA | YOGA IN SIEM REAP IN 2022

As of 2022, the yoga business landscape in Siem Reap is very different from its golden years of 2018 and 2019. The activities of some yoga retreat centers have been relocated within Siem Reap province, Phnom Penh, Kep and Kampot. Yoga is currently most popular in Kampot and Kep, while Siem Reap is still far from regaining its crown. Two new yoga studios have opened in Siem Reap at the end of 2022 and we expect few more to open in 2023.

SIEM REAP YOGA | YOGA TEACHER TRAINING SIEM REAP

Yoga TTC stands for Yoga Teacher Training Course, and it is also referred to as YTT (Yoga Teacher Training). It is possible to complete a yoga teacher training program of 200 hours, 300 hours, or even 500 hours. Although becoming a yoga instructor is the ultimate goal, getting enrolled in a YTT can also be very fulfilling.

Yoga Alliance is the most famous certification that includes an annual fee for both yoga schools and yoga teachers.

In order to become a Registered Yoga Teacher (RYT) with Yoga Alliance, a teacher must complete a yoga training with a Registered Yoga School (RYS).

The most communs credentials from Yoga Alliance are: Registered Yoga Teacher 200, Registered Yoga Teacher 500, Experienced Registered Yoga Teacher 200, Experienced Registered Yoga Teacher 500

TTC is a profitable activity for yoga centers in Siem Reap, as courses range between 500 and 2500 USD depending on duration and teaching style.

SIEM REAP YOGA JOBS

In Cambodia, you can teach yoga in many different places, including yoga retreat centers, hotels, yoga schools, and even NGOs.

These yoga jobs are advertised on websites or social media pages, or on websites that specialize in yoga jobs like yogatraveljobs and yogatrade.

Yoga jobs include paid positions as a yoga teacher for which you have to be certified. Other paid jobs can include managing a yoga center in Siem Reap. There are also volunteer opportunities and work exchange opportunities.

Workaway is another platform where you can find many yoga work exchange or volunteer jobs. As part of a work exchange, you can for example work as a social media community manager and get free yoga classes, food, and lodging.

YOGA IN SIEM REAP | MEDITATION RETREAT SIEM REAP

Meditation retreats allow you to concentrate on your inner self, away from your daily occupations and daily distractions. During your silent meditation retreat in Siem Reap (vipassana), you are usually required to remain silent, only speaking to the teacher

A meditation retreat serves as a digital detox retreat, in which your phone and laptop are left in the retreat’s locker during the retreat’s duration.

YOGA SIEM REAP | SOME NUMBERS

- Only one website is ranking for the keywords “siem reap yoga” and “yoga siem reap”.
- Two websites are ranking but not really competing for yoga related keywords.
- So far, only one yoga center is using Google Ads.
- One yoga retreat center leveraged its brand successfully to get organic search traffic from Google.

SIEM REAP YOGA MARKETING | PAY PER CLICK (PPC) VS SEO

Many yoga centers are using Pay-Per-Click (PPC) campaigns in order to build a quick Google presence and bring organic traffic to their website. However they often skip the tedious task of keyword research which is very important step in SEO.

With PPC, advertiser pays a fee each time a user clicks on their ad that is placed on the top of Google maps and organic search results.

PPC is not SEO and SEO is not PPC !

SEO is a complex discipline that requires a step by step and very methodic approach to get results from SEO audit to onpage and offpage SEO.

SEO will give a long lasting competitive advantage on search results, brings brand awaress and trust (some people do not click on sponsored ads).

Organic SEO has overall a better cost-per-click than Google Ads as there is not charges for each click.

Although they can be expensive, SEO services are cost-effective on the long run.

With Google Ads, your competitors can also buy the same keywords and position themselves above you. Often, yoga platforms like BookYogaRetreats or BookRetreats and Trip Advisor/Viator are paying ads to get a dominant position on the first page of Google.

YOGA SIEM REAP | FAQs

How many yoga centers are in Siem Reap in 2022?

In July 2022, we could find only two yoga retreat centers in Siem Reap, only 3 kilometers apart, one focusing more on long yoga retreats.

How much is a yoga class in Siem Reap?

In 2022, the price of a drop-in yoga class in Siem Reap was between 7 to USD 8 depending on the venue.

What is the difference between RYT and YTT?

In Yoga, RYT stands for Registered Yoga Teacher. Meanwhile, YTT stands for Yoga Teacher Training. Yoga Teacher Training (YTT) is required to become an RYT. YTT is also called TTC

What types of Yoga can I find in Siem Reap?

Among the most popular types of Yoga you can find in Siem are: Hatha yoga, Iyengar yoga, Kundalini yoga, Power yoga, Restorative yoga, Vinyasa yoga, Ashtanga yoga, yin yoga

How long is a meditation retreat?

Although you can find shorter retreats, Vipassana silent retreats typically last about ten days.

SIEM REAP YOGA | CONTACT US

Covid-19 SEO Strategy

Covid-19 SEO Strategy

With the Covid-19 virus still spreading in many countries worldwide and with the traveling restrictions put in place in Cambodia since March 2020 most businesses relying solely on tourism came to a standstill in April 2020. Among these businesses the most impacted as the ones we described earlier in our blog: spas in Siem Reap, restaurants in Siem Reap, hotels in Siem Reap. Only few businesses have managed to switch to an expanding local tourism but this might be limited in time.

What are the implications about digital marketing for tour agencies and hospitality businesses in Siem Reap and in Cambodia in general during this time? Although we can argue about the timeline of the reopening of borders, the key message is that you need to focus NOW on your SEO strategy so it can have an impact in few months time when tourism will resume.

A new normal: doing business post covid-19 will be very different

To contain the virus, sanitary measures will likely to remain in place in the foreseeable future: wearing of masks, usage of hand sanitizers, physical distancing.

Therefore, capacity is likely to go down. For example a movie theater will have a much lower seating capacity due to physical distancing, this will affect indoor restaurants, conference rooms etc..

Supply and demand: the number of tourists after covid-19 in Siem Reap will be a fraction to what it was before. The numbers were already down in 2019 and it will be take many years to come back to the levels of 2018 where 2.6 millions tourists visit the temples of Angkor. Actually this number might not be reached again.

covid-19 strategy: few pointers

Reassess your competition

The competitive landscape of your business is likely to change a lot if it does not already happened. Unfortunately many businesses will not have the finances to open again in several months. Beside taking a walk around, on place to look is Google Maps in a 1km circle around your location to see what business are marked permanently or temporary closed. Other sources of information are Trip advisor, facebook pages and OTA’s like booking.com.

Found new business opportunities and business models

For restaurants it could mean developing a food delivery service to avoid depending on third party like Food Panda which take a 30% cut. For some others, it could be to start a small online store.

covid-19 SEO strategy: hire a SEO specialist

A SEO specialist will be able to help you to frame your digital marketing strategy and even find new opportunities following a SEO audit.

For the majority of online marketers , organic search (the realm of SEO) was the top performing channel in front of paid search in 2019. Many customers are relying on Google search and Google Maps to find information and make purchases.

For example, if you have a restaurant business and want to develop a food delivery service, being on the first page of Google with the keyword food delivery + city and on the top 3 of Google Maps will be a long-lasting competitive advantage.

DO YOU HOW WELL DO YOU RANK ON GOOGLE ?

FOR A LIMITED TIME, WE OFFER A FREE SEO RANKING CHECK, please contact us to claim it.

A Guide To Free Wifi HotSpots at Airports

When traveling abroad, it i sometime convenient to get an internet access during transit time at the airport as you might not have roaming or did not buy a new sim card yet. Many airports worldwide provide one or more free Wi-Fi hotspots at their terminals.

DON MUEANG INTERNATIONAL AIRPORT. BANGKOK,THAILAND

SUVARNABHUMI INTERNATIONAL AIRPORT, THAILAND

Don Mueang was the first international airport in Bangkok, before being replaced by Suvarnabhumi in 2006. It is one of the oldest in Asia as well with operations started in 1914. Don Mueang served more than 41 million passengers (both domestic and international) in 2018, a 7 fold increase since 2012. It also is the hub for Air Asia flights.

Suvarnabhumi airport started his operations in 2006. It was the 21th busiest airport in the world in 2018 and served more than 60 million passengers in (domestic, international,cargo). Both airports provide two Wi-Fi hotspots.

1. AOT (Airport of Thailand)

Service provider: TrueMove

Wi-Fi name: @AirportTrueFreeWifu

Free Wi-Fi time: 120 minutes.

Url: portal.trueinternet.co.th

Registration: passport number and e-mail

1. GOOGLE STATION (fast Wi-Fi)

Service provider: Google, sponsored by CAT

Wi-Fi name: Free Airport-Google WiFi by CAT

Free Wi-Fi time: 60 minutes (multiple logins and logouts possible)

Url: wifilogin.google.com

Registration: first and last name, phone number (no confirmation code necessary)

Google station is a relatively new service available in Thailand rolled out in 2018. It is only available in 8 countries so far: India, Philippines, Thailand,Nigeria, Brazil, Indonesia, Mexico with multiple venues. Google Station is offered free of charge to the venue with a monetization via advertising.